How Your Business Can Benefit From Software Payment Plans
The next time that your company needs new software, should you purchase the software upfront or take...
Changing the Technology
An Australian based Fintech focussed on driving sales and cash flow for the technology supply chain.
BidFin was established by Ross Simon (ex-Head of Microsoft Financing Asia Pacific) in 2017, to drive and enable sales for Technology suppliers with the provisioning of Payment Solutions; making it easier for customers to buy, deploy and consume.
The BidFin mission is to Change The Technology Purchasing Experience by allowing customers to enter into Technology agreements at a low cost of entry and realise technology benefits in line with how they pay for them.
Technology vendors benefit by being able to complement their ‘best way to buy’ narrative through the associated product benefits, with a ‘best way to pay’ differentiator in the sales cycle.
The BidFin Team has 80+ years of experience within IT Financing with a proven track record of driving technology sales leveraging payments. BidFin’s USP is centred around its access to lucrative and market-leading funding complemented by a streamlined approval process leveraging technology solutions and we commit to taking a true partnership approach with our Partners and Customers alike with an accessible and responsive team.
BidFin products range from short-term payment solutions such as extended supplier invoice terms of up to 180 days and longer-term payment options of up to 60 months for Software, Hardware and Managed Service purchases.
ROSS SIMON
FOUNDER
HEAD OF STRATEGIC PARTNERSHIPS
FOUNDER
HEAD OF STRATEGIC PARTNERSHIPS
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Ross has over 16 years’ experience in the commercial finance industry and has worked for some of Australia’s largest banks such as Westpac, Rabobank and CBA.
The past 10 years of his career has been with tech giant Microsoft where he focused specifically on enabling technology sales via creative payment solutions.
As Head of Asia Pacific, Ross led the 45 man team responsible for Australia, New Zealand, Japan and emerging APAC markets with program revenues in excess of $450 Million per annum. In addition to his corporate experience, Ross has spent 4 years working alongside corporate advisors and venture capitalists, involved in strategy and capital raising activity for promising SaaS-based business with scalable technology and experienced executive teams.
Ross has now turned his full-time focus and dedication to BidFin, as he recognizes a huge business opportunity in creating efficiencies in the software and services financing industry he knows intimately.
Ross has over 16 years’ experience in the commercial finance industry and has worked for some of Australia’s largest banks such as Westpac, Rabobank and CBA.
The past 10 years of his career has been with tech giant Microsoft where he focused specifically on enabling technology sales via creative payment solutions.
As Head of Asia Pacific, Ross led the 45 man team responsible for Australia, New Zealand, Japan and emerging APAC markets with program revenues in excess of $450 Million per annum. In addition to his corporate experience, Ross has spent 4 years working alongside corporate advisors and venture capitalists, involved in strategy and capital raising activity for promising SaaS-based business with scalable technology and experienced executive teams.
Ross has now turned his full-time focus and dedication to BidFin, as he recognizes a huge business opportunity in creating efficiencies in the software and services financing industry he knows intimately.
STUART GRIMSHAW
EXECUTIVE CHAIRMAN
EXECUTIVE CHAIRMAN
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Stuart is an Executive Director of Jungle Capital and most recently was the Chief Executive Officer of EzCorp Inc, a Nasdaq listed Financial Services company.
Prior to this role, Stuart was the Chief Executive Officer of the Bank of Queensland.
Prior to joining the Bank of Queensland Stuart was the Chief Executive Officer of Caledonia Investments Pty Ltd and also spent eight years at Commonwealth Bank of Australia where he served in multiple roles including as Chief Financial Officer.
Stuart is an Executive Director of Jungle Capital and most recently was the Chief Executive Officer of EzCorp Inc, a Nasdaq listed Financial Services company.
Prior to this role, Stuart was the Chief Executive Officer of the Bank of Queensland.
Prior to joining the Bank of Queensland Stuart was the Chief Executive Officer of Caledonia Investments Pty Ltd and also spent eight years at Commonwealth Bank of Australia where he served in multiple roles including as Chief Financial Officer.
Darren Perry
CO-FOUNDER & DIRECTOR
CO-FOUNDER & DIRECTOR
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Darren is an experienced company director and commercial lawyer with over 20 years’ experience in top tier global law firms. Currently, he is the Australian Managing Partner of Seyfarth Shaw LLP where he heads a team of over 60 professionals. Seyfarth Shaw LLP is an AMLAW 100 firm with global revenues of over US$650M.
Prior to founding the Australian practice of Seyfarth Shaw LLP in 2013, Darren was a partner of Freehills (and later Herbert Smith Freehills) for 12 years.
Darren has in the last decade been instrumental in driving the growth of a number of start-up and early-stage companies. He has been involved as a director, corporate advisor and investor in a number of ventures in a range of industries including technology and asset management.
Current boards:
Chairman, Bondi Asset Management Pty Limited Non-executive director, Wests Tigers Rugby League Football Pty Limited.
Darren is an experienced company director and commercial lawyer with over 20 years’ experience in top tier global law firms. Currently, he is the Australian Managing Partner of Seyfarth Shaw LLP where he heads a team of over 60 professionals. Seyfarth Shaw LLP is an AMLAW 100 firm with global revenues of over US$650M.
Prior to founding the Australian practice of Seyfarth Shaw LLP in 2013, Darren was a partner of Freehills (and later Herbert Smith Freehills) for 12 years.
Darren has in the last decade been instrumental in driving the growth of a number of start-up and early-stage companies. He has been involved as a director, corporate advisor and investor in a number of ventures in a range of industries including technology and asset management.
Current boards:
Chairman, Bondi Asset Management Pty Limited Non-executive director, Wests Tigers Rugby League Football Pty Limited.
suzanne caldwell
GENERAL MANAGER
GENERAL MANAGER
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Suzanne is a dynamic, passionate and seasoned IT Professional with 23 years of experience working for industry leader Microsoft.
For the past 5 years, Suzanne was focused on enabling double-digit growth of a Microsoft Vendor Financing product through the development of new product offerings, reseller training and channel incentive across the ANZ markets. During this time Suzanne partnered closely with Ross to build a high performing team who consistently exceeded their performance goals.
Suzanne’s skillset is around excellence in integration, building and delivering engagement programs across technology platforms, sales engines, marketing and PR, to drive optimal sales outcomes by clearly articulating the value of financing to an IT audience.
Suzanne is excited to be part of the BidFin team and applying her energy and experience to build a highly successful business.
Suzanne is a dynamic, passionate and seasoned IT Professional with 23 years of experience working for industry leader Microsoft.
For the past 5 years, Suzanne was focused on enabling double-digit growth of a Microsoft Vendor Financing product through the development of new product offerings, reseller training and channel incentive across the ANZ markets. During this time Suzanne partnered closely with Ross to build a high performing team who consistently exceeded their performance goals.
Suzanne’s skillset is around excellence in integration, building and delivering engagement programs across technology platforms, sales engines, marketing and PR, to drive optimal sales outcomes by clearly articulating the value of financing to an IT audience.
Suzanne is excited to be part of the BidFin team and applying her energy and experience to build a highly successful business.
Jonathan Perry
Chief Operating Office
Chief Operating Office
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Jonathan is an accomplished executive leader acknowledged innovative strategist and highly regarded people leader with 34 years’ experience in B2B asset finance with Canon, Ford and NAB.
For over 20 years, he worked in Canon to launch financial products and services that delivered growth beyond expectations. Working with Direct Sales Teams, Channel Partners and financial Intermediaries, he has developed and implemented strategic programs that have ensured high success rates for sales personnel and produced up to 94% customer retention rates.
With an enthusiastic and pragmatic customer centric approach, Jonathan has become a trusted advisor to literally hundreds of people across sales & marketing, operations, senior management and business owners.
Jonathan joins BidFin as National Sales Director ANZ and looks forward to enabling Partners acquisition and retention strategies utilising the BidFin toolset.
Jonathan is an accomplished executive leader acknowledged innovative strategist and highly regarded people leader with 34 years’ experience in B2B asset finance with Canon, Ford and NAB.
For over 20 years, he worked in Canon to launch financial products and services that delivered growth beyond expectations. Working with Direct Sales Teams, Channel Partners and financial Intermediaries, he has developed and implemented strategic programs that have ensured high success rates for sales personnel and produced up to 94% customer retention rates.
With an enthusiastic and pragmatic customer centric approach, Jonathan has become a trusted advisor to literally hundreds of people across sales & marketing, operations, senior management and business owners.
Jonathan joins BidFin as National Sales Director ANZ and looks forward to enabling Partners acquisition and retention strategies utilising the BidFin toolset.
Driving Clarity
Being 100% sure of what we want to achieve and why.
Growth Mindset
Constantly learning and growing to better ourselves.
Outcomes Focused
Our efforts and actions deliver positive impact and drive outcomes.
Customer Obsession
Creating only the best experience for our customers.
High Energy
Being focussed, upbeat and engaged in our workplace.
Inclusion
Respecting our different styles and celebrating our individuality.
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THE Payment Solutions Partner for Business
Products
BidFin provides a suite of competitive and easily accessed payment options to support the acquisition and retention of customers. Our products cater for the entire IT supply chain and serve to promote sales and cash flow.
Our programs and the finance products within each one are scaled to our customers’ needs, whether it’s our short-term extended payment terms facility for Resellers, enabling managed service offerings or longer-term software payment plans, loans including IT hardware and managed services, lease and rental options.
1. Extended Invoice Payment Terms
30 days to 180 days
2. Software Payment Plan
6 months to 36 months
3. Lease Payment Plan
6 months to 6o months
4. Rental Payment Plan
6 months to 6o months
BENEFITS
Distributors
Distributor
Value
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BidFin allows Distributors to:
- Boost market share – process more orders by clearing reseller credit limits
- Drive balance sheet efficiency – Remove contingent liabilities that are triggered by extending payment terms
- Increase profitability – remove internal finance costs incurred by extending payment terms
- Cash flow – get paid upfront and on time for every order
- Accelerate the sales cycle – remove barriers to increasing sales
- Competitive advantage – deliver payment offerings that provides a “best way to pay” differentiator
Vendors
Vendor
Value
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BidFin allows Vendors to drive:
- Increased deal sizes – eliminating budget hurdles
- Balance sheet efficiencies – removes contingent liabilities triggered by extending payment terms
- Profitability increases – taking away costs incurred by extending payment terms
- Cash flow – get paid upfront and on time for every order
- Sales cycle efficiencies – lowering the cost of entry
- Competitive advantage – use payment terms as a differentiator
Resellers
reseller
Value
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BidFin allows Resellers to:
- Programmatically offer Payment Solutions to end users for software, services and/or hardware
- Offer customers payment plans aligning the cost with the benefit
- Clear credit limits to process more orders
- Improves cash flow
- Accelerate the sales cycle
- Leverage payments as a differentiator
Customer
Customer
Value
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BidFin allows Customers to:
- Pay in line with the usage and consumption of an underlying asset
- Increase ROI of the overall solution
- Generate Net Present Value (NPV) savings
- Align payments with budget cycles
BidFin enables flexible payments across the IT Supply Chain.
A range of our Partners are featured below
Testimonials
We regularly check in with our Partners for feedback.
We are proud that they refer to us as “customer obsessed”. See below for some recent survey quotes.
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Contact
Tower 25, Level 25
300 Barangaroo Avenue
SYDNEY NSW 2000
Office: +61 2 8277 4541
email: info@bidfin.io